Fir Italia, a sanitary ware manufacturer, has been a pioneer in innovation and design in the sanitary ware field for over six decades. Starting in 1970, Fir Italia was the first company to involve architects and designers in the product development of faucets, thereby changing the entire industry’s approach.
Fir Italia has also been at the forefront of using new materials and finishes, bringing unique and stylish solutions to the market. They were among the first to use onyx in the design of faucet handles and offered a wide range of colorful finishes as an alternative to chrome. These innovations are not just aesthetic but also practical, showing Fir Italia’s commitment to quality and style in every detail.